According to another recent survey of dating site users, 66 percent of U. singles used online dating to expand their dating pool.Other common reasons for using online dating sites or apps were the pre-screening of dates as well as easier conversation. Closest competitors were e Harmony.com, Christian Mingle and dating app Tinder.Because this apps is free, it makes its profits through ads and its premium service, Tinder Plus.
The ability to connect instantaneously through an app is an appealing aspect to many single consumers.
According to Business of Apps, the dating app Tinder is available in over 30 languages.
The app has generated over one billion matches since its start, and subscriber estimates vary between 100,000 and 297,000 users.
Dating sites and apps were most popular among younger internet users - 30 percent of U. internet users aged 18 to 29 years were currently using dating sites or apps and a further 31 percent had done so previously.
Current online dating site users explained their reasons for using online dating sites or apps with answers that included finding someone for a long term relationship or even marriage and the chance to meet people who just want to have fun.