Baidu's Global Business Unit, formed under the name of DU Group or DU Apps Studio, is an app developer with a wide variety of popular award-winning apps and services, accumulating over 2 billion users worldwide.It aims to provide innovative products, as well as new and exciting business models and ways to interact with technology, through AI and mobile devices.On 4 December 2015, Baidu announced plans to merge with Taihe Entertainment Group to help the service compete with Apple Inc.'s Apple Music.
Baidu offers multimedia content including MP3 music, and movies, and is the first in China to offer Wireless Application Protocol (WAP) and personal digital assistant (PDA)-based mobile search.
Baidu Brain, the company's AI-based artificial neural network has achieved a remarkable 97% accuracy rate in voice recognition and 99.7% rate in facial recognition, confirming the success of its AI development.
Baidu Cloud, the company's cloud arm has received recognition from many industries due to its unique offerings, it adopts an integrated approach that combines capabilities and resources in AI, Big Data and Cloud Computing, providing customers with not only storage and computing but also complete solutions and services that are ready to deploy.
In 2003, Baidu launched a news search engine and picture search engine, adopting a special identification technology capable of identifying and grouping the articles.
On January 12, 2010, Baidu.com's DNS records in the United States were altered such that browsers to were redirected to a website purporting to be the Iranian Cyber Army, thought to be behind the attack on Twitter during the 2009 Iranian election protests, making the proper site unusable for four hours.